Wall St. Journal Gives Intelliflix High
NEW YORK, NY – JULY 26, 2005 – In a blind test of online game rental services
by the Wall Street Journal, Intelliflix demonstrated its core strengths once
again as the company continues to make a name for itself in the online movie
and game rental market. The Journal selected Intelliflix to participate in the
test as one of the leading online game rental sites in the country. In addition
to being lauded for our customer service "Intelliflix… responded to an email
inquiry within three minutes" we were one of only two sites in the test to actually
ship an order, proving that Intelliflix is one of the few businesses in this
industry to "walk the talk."
Intelliflix has created a unique business model in the online movie and game rental industry. Rather than follow the time consuming, labor-intensive, and expensive model of establishing huge distribution centers in just a few parts of the country, as done by Netflix and Blockbuster, Intelliflix has created a national network of independent video retailers to complement the company’s own distribution facilities. This national network gives Intelliflix customers the benefits of working with an independent local store: greater title selection, deeper inventory levels and more knowledgeable employees. At the same time, customers also enjoy the advantages of dealing with a national company with world-class customer support, centralized technology operations and development, major marketing and promotions campaigns, etc.
Intelliflix offers a standard subscription for general release movies and a premium subscription that also includes games and mature titles. In addition, customers can enjoy a Pay-per-Rental plan which allows them to rent one title at a time, with no monthly commitment – this is, once again, a first for the online movie and game rental market.
Commenting on the blind test, Chris Hickey, CEO of Intelliflix, said that "We’re
very pleased with the results from the blind test in the Journal, though I’m
not surprised. Since we’ve launched, we’ve prided ourselves on delivering the
ultimate home entertainment experience to our customers. The incredible growth
we’ve had in just the past few months proves that what we’re doing resonates
with our target market."